The Great Housing Bubble Media Center - Oct 9th, 2008

Sample Review

Are you writing a review for the book, and you are looking for some help? Below is a sample review covering the key elements of the book. You may cut-and-paste or paraphrase as you see fit.

 

THE GREAT HOUSING BUBBLE: WHY DID HOUSE PRICES FALL?


The Great Housing Bubble is a fantastic resource for anyone looking to understand why home prices fell. The writing has exceptional depth and detail, and it is presented in an engaging and easy-to-understand manner. It is destined to be the standard by which other books on the subject will be measured. It is the first book written after prices peaked, and it is the first in the genre to detail the psychological factors that are arguably more important for understanding the housing bubble. There have been a number of books written while prices were rising that used measures of price relative to historic norms and sounded the alarm of an impending market crash. Economic statistics and technical, measurable factors show what people did, but they do not explain why they did it. The Great Housing Bubble analyzes not only what happened; it explains why it happened.

 

The author of The Great Housing Bubble, Lawrence Roberts, works in the real estate industry, and he lives, Irvine, California, the center of both the housing bubble and the subprime universe. Irvine’s residential real estate market witnessed one of the most dramatic increases in prices of any market in the United States. His unique location and his position in the industry make him uniquely qualified to discuss the housing bubble.

 

The Great Housing Bubble is an easy read. It was developed section by section through a series of posts on the Irvine Housing Blog. With the feedback provided by 3,000 daily proofreaders, the writing is clear, concise, and accurate. Much of the work reflects the collective wisdom of this large and diverse community. However, the book is also a fully researched and supported academic work. Statistics used in the work are cited, and conclusions are drawn from academic literature and documented in an extensive bibliography and end notes. These academic research papers are used to support the author’s arguments and lift the work from a series of unsubstantiated opinions to a collective, unbiased, and widely accepted view of the housing bubble.

 

The Great Housing Bubble concludes with a series of recommendations for preventing future housing bubbles. There are both regulatory and market-based solutions. These include changes in standard appraisal methodology, the revamping of our current system of loan standards and documentation, and a call to regulate the sales tactics of realtors. These solutions are carefully explained, and although they would be difficult to implement politically, if these proposals were adopted, future housing bubbles would be very unlikely.
 

 

Sample Media Blubs

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Has your house dropped in value? Do you want to know why? The Great Housing Bubble has the answers. The book documents the meteoric rise and catastrophic fall of housing prices across the country. For more information on the book, visit www.thegreathousingbubble.com/. The author of The Great Housing Bubble, Lawrence Roberts, lives in Irvine, California with his wife and son where he witnessed the rise and fall of residential home prices from ground zero of the housing bubble.

 

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Why did house prices fall?  The Great Housing Bubble documents both the mechanical and psychological causes of the largest increase and subsequent fall of house prices in United States history. The book is a combination of academic analysis and historical account. For more information, visit www.thegreathousingbubble.com/. Lawrence Roberts, the author, witnessed the housing bubble from Irvine, California, the center of the subprime universe and ground zero of the housing bubble.

 

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Has the drop in house prices left you wondering why it happened? There is a book that explains this difficult subject in easy-to-understand terms: The Great Housing Bubble. The mechanics of the bubble are explained in detail, and the book also details the interesting buyer psychology that drove prices to dizzying heights. For more information on the book, visit www.thegreathousingbubble.com/. Lawrence Roberts, the author of The Great Housing Bubble, lives in Irvine, California, which was ground zero of the housing bubble and center of the subprime universe.

FOR IMMEDIATE RELEASE - Mar 21st, 2009

Irvine, Calif., Mar. 21, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” notes that there are a number of factors that will influence the timing and the depth of the price decline which include:

 

Smaller Debt-to-Income Ratios

Increasing Interest Rates and Tightening Credit

Higher Unemployment

Foreclosures

Decrease in Ownership Rates

Government Intervention

 

Roberts observes that smaller debt-to-income ratios impact the market because buyers tend to put a smaller percentage of income toward housing payments during price declines. He also notes that increasing interest rates decrease the amount borrowers can finance and use to bid on real estate, and tightening credit decreases the size of the borrower pool and thereby lowers demand.

 

Roberts says, “A deteriorating economy and higher rates of unemployment means there are fewer buyers with the income to purchase homes, and more homeowners are put in financial distress. High rates of financial distress caused by unemployment or the resetting of adjustable rate mortgages in a higher interest rate environment leads to more foreclosures. Large numbers of foreclosures adds to market inventories and works to push prices lower.”

 

Roberts opines that the ultimate unknown factor is the meddling of the US Government in the financial markets because a bailout program for homeowners or lenders could radically alter the course of price movement.

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Mar 14th, 2009

Irvine, Calif., Mar. 14, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” notes that all methods of predicting future price action rely on the same basic premise: prices are tethered to some fundamental value, and although prices may deviate from this value for extended periods of time, prices eventually return to fundamental valuations. He observes that this premise has been reinforced by market observation, and many estimates of fundamental value are based on market action. Roberts also remarks that many market participants believe in buying and selling based on fundamental values, there is also an element of self-fulfilling prophecy contained therein.

 

Roberts opines that the challenge to market prognosticators is to select a fundamental valuation to which prices will return, and then extrapolate a period of time in which the re-turn of prices to fundamental valuation will take place.

 

In The Great Housing Bubble, Roberts uses historic price action, price-to-income relationships and price-to-rent ratios to project future house prices. He describes that he efficient markets theory is based on this idea, and although the behavioral finance theory is needed to explain the wide deviations from fundamentals real-world prices exhibit, both theories share the same notion of an underlying fundamental valuation on which prices are ultimately based.

 

If Roberts is correct in his analysis, the national prices, which peaked at an approximate value of $246,000 in 2006, should bottom out at around $196,000 in 2011, and if fundamental appreciation rates hold, they will reach the previous peak in 2018.

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Mar 7th, 2009

Irvine, Calif., Mar. 7, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” comments in the book that both efficient markets theory and behavioral finance theory can be useful in explaining market activity, but only behavioral finance elucidates the irrational behavior of a financial mania.

 

The efficient markets theory is the idea that speculative asset prices always incorporate the best information about fundamental values and that prices change only because new information enters the market and investors act in an appropriate, rational manner with regards to this information.

 

Behavioral Finance looks to psychology to explain asset valuation and why prices rise and fall. The primary representation of market behavior postulated by behavioral finance is the price-to-price feedback model: prices go up because prices have been going up, and prices go down because prices have been going down.

 

Roberts notes that the efficient markets theory does explain the behavior of asset prices in a typical market, but when price change begins to feedback on itself, behavioral finance is the only theory that explains this phenomenon.

 

In discussing the psychological stages of a housing bubble, Roberts observes that once a bubble starts to form, it will go through several identifiable stages: enthusiasm, greed, denial, fear, capitulation, and despair. He says Each of these stages is characterized by different speculator emotional states and different resulting behaviors, and there are outside forces that also act on the market in predictable ways in each one of these stages. Roberts opines that most often, these outside factors serve to reinforce the market’s herd behavior and exacerbate changes in price.

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Feb 28th, 2009

Irvine, Calif., Dec. 27, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” details the calculation of the fundamental value of real estate. Roberts notes, “To identify a housing bubble requires a yardstick to measure prices against. Price-to-rent ratios and price-to-income ratios provide this basis.” In the book, he examines many variables that move prices and identifies the primary mechanisms of price movement as well as secondary price influences.

 

In a series of calculations using a technique known as discounted cashflow analysis, Roberts quantifies the investment premium buyers can pay above the fundamental value and still obtain a return on their investment. He observes, “During the bubble, people were paying a premium 100% higher than fundamental valuations in some markets. A rational premium is about 10% at best. The markets were clearly showing signs of irrational exuberance.” Some markets in California saw greater than 50% declines in home prices between 2006 and 2008.

 

Roberts comments that many people who thought they were investors were really speculators with an ill-defined exit strategy. In the book, he defines investors as people who acquire assets for is probably cashflow, whereas speculators are people who acquire assets because they believe future sales prices will be higher. Roberts opines, “Homeowners were behaving as speculators, but they believed they were investors because they intended to own the house indefinitely. The long period of ownership does not make them investors; it makes them speculators without a plan.” Many individual homeowners and institutional lenders lost a great deal of money in the deflation of the housing bubble.

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Feb 21st, 2009

Irvine, Calif., Feb. 21, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” explains the mysterious and often misunderstood basis for raw land value. Roberts explains, “The valuation of lots and raw land requires a detailed knowledge of house construction and marketing costs as well as a good estimate of the sales price of the final product: a residential housing unit. In short, the value of a lot is the total revenue (sales price of the home) minus the costs of production and the necessary profit. Land value is a residual calculation.”

 

Roberts explains that most of a builder’s cost of production is fixed; therefore, most of any increase or decrease in the final sales price of the home either adds or subtracts from a builder’s profits. He notes that the dramatic rally in home prices caused the builders to make unusually large profits, and the dramatic fall in home prices caused builders to lose unusually large amounts of money as well.

 

Roberts notes, “The people who were actively investing in land development during the bubble made more money than most of us can imagine. The extreme sensitivity of these investments to changes in home sales price resulted in properties obtaining sales multiples of 10 times or greater in just a few years.   Many homeowners who either accidentally or by design timed the market well made huge windfalls during the bubble; however, the real action was in land development.”

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Feb 14th, 2009

Irvine, Calif., Feb. 14, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” believes the members of National Association of Realtors (NAR) should be subject to oversight by the Securities and Exchange Commission (SEC) due to the false statements they routinely make concerning the investment potential of residential real estate. Financial services professionals are strictly regulated as to the representations they can make regarding the financial performance of certain investments by the SEC. Roberts believes their activities should be similarly regulated since the false investment representations of the NAR contributed to the housing bubble.

The list of common falsehoods provided by Roberts includes classics like:

It is a good time to buy!

Hurry. This one won’t last.

Don’t throw away your money on rent.

They are not making land anymore.

This property is priced at below market value.

Don’t worry about the asking price - just offer what you’re willing to pay.

Don’t worry. You can afford this house.

Trust me.

It’s not just the commission. I really care about you.

 

It is the opinion of the author that “in a buyer’s market these ploys are all lies (the truthfulness of these statements is questionable in all market conditions). Generally, the buyer is the only prospective buyer, and they can take as long as they want to buy the house. The buyer’s task in negotiating is to create a sense of urgency and panic in the seller. This is why buyers should make their first offer their best offer.”

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Feb 7th, 2009

Irvine, Calif., Feb. 7, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” describes the meteoric rise and catastrophic fall of house prices in the United States as a financial mania. In the book, he illustrates the typical beliefs of a financial mania and demonstrates how these same delusions overtook buyers in the housing market.

 

Roberts characterizes the mechanics of a financial mania this way, “A financial bubble is a temporary situation where asset prices become elevated beyond any realistic fundamental valuations because the general public believes current pricing is justified by probable future price increases. If this belief is widespread enough to cause significant numbers of people to purchase the asset at inflated prices, then prices will continue to rise. This will convince even more people that prices will continue to rise. This facilitates even more buying. Once initiated, this reaction is self-sustaining, and the phenomenon is entirely psychological.”

 

Roberts goes on to note that all financial manias have an abrupt and catastrophic end, “When the pool of buyers is exhausted and the volume of buying declines, prices stop rising; the belief in future price increases diminishes. When the remaining potential buyers no longer believe in future price increases, the primary motivating factor to purchase is eliminated; prices fall. The temporary rise and fall of asset prices is the defining characteristic of a bubble.”

 

Between 2000 and 2006 Home prices increased 45% nationally, and in California home prices increased 135%. This increase did not correlate with increases in wages, rents, or general price inflation.

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Jan 31st, 2009

Irvine, Calif., Jan. 31, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” notes that academics largely missed the housing bubble. He quips, “It is amazing to this author how so many academics along with the general public can completely miss financial bubbles and deny their existence past the point where it is obvious to everyone.”

 

The Great Housing Bubble documents several cases where academics wrote articles at or near the peak of the housing bubble where they contended prices were supported by fundamentals. Roberts found this very surprising, “Even at the very peak of the insanity, there are well-educated market observers that miss the signs or believe the fallacies which serve to inflate the bubble.” In one paper Roberts found this statement: “Thus, what appears to be a bubble in some markets might just be a reflection of normally high volatility in those markets.” Roberts jokes, “This is like saying ‘what appears to be a bubble isn’t a bubble because bubbles are normal in these markets.’ When the authors can look right at the data and not understand what they are seeing, there is little hope the paper will draw the right conclusions.”

 

Roberts speculates that many academics may have been homeowners who did not want to see the housing bubble. He notes, “Many market prognosticators lose their objectivity in data analysis the moment they take a position in the market they are studying.” Roberts observes that the failure of academics may also be because they are viewing markets from a faulty paradigm. The Behavioral Economists like Robert Shiller saw this coming, but many who still subscribe to the tenets of Efficient Markets Theory completely missed the bubble.

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Jan 24th, 2009

Irvine, Calif., Jan. 24, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” carefully documents how a shift in lender practices and incentives is one of the primary mechanisms for inflating the housing bubble. Roberts observes, “As the secondary mortgage market continued to grow, lending institutions began to sell the loans they originated rather than keeping them in their own portfolios. The banks began to make money by originating and servicing loans rather than by keeping them and earning interest. This was a radical change in lending practices and incentives; lending institutions stopped being concerned with the quality of the loans because they did not keep them, and instead they became very concerned with the volume of loans originated and the fees these generated.”

 

Roberts opines that the change in incentives resulted in an inevitable lowering of lending standards and the growth of subprime. He notes, “The originators were only concerned with meeting the parameters set forth by buyers of mortgage backed securities in the secondary market. When the parties purchasing these loans reduced standards to the point where everyone qualified, loan originators gave everyone loans.” He is guarded about blaming subprime lending for the bubble, “The problems surfaced in subprime, but there certainly were not confined there. The ‘subprime containment’ theory was pure nonsense.”

 

Roberts goes on to note, “The secondary mortgage market did not create the Great Housing Bubble, but it provided the basic infrastructure to allow the delivery of capital that caused house prices to take flight. The catalyst or precipitating factor for the price rally was the Federal Reserve’s lowering of interest rates in 2001-2004.”

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Jan 17th, 2009

Irvine, Calif., Jan. 17, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” demonstrates the dramatic impact negative amortization loans had on house prices. He opines, “Negative Amortization loans inflated the Great Housing Bubble. If this loan product had not been offered and aggressively pushed by lenders, the bubble would not have inflated to the degree that it did.” The book describes how these loans work, and also why these loans failed.

 

The Option ARM (Adjustable Rate Mortgage) was not the only toxic, “affordability product” developed and widely used during the housing bubble. Interest-Only Adjustable Rate Mortgages were very common. Roberts notes, “Interest rates have been on a steady decline for well over 20 years. People using ARMs do not realize the interest rate risks they are assuming. Most believe interest rates will continue to fall forever.” Mortgage interest rates reached historic lows during the housing bubble.

 

Roberts observes, “The problems with subprime loans is widely reported and known, but the problems with Option ARMs and Interest-Only ARMs given to borrowers with higher credit scores was not front-page news in 2008. The impact of these loan programs will be the big story of 2009.” He documents how these loans will recast and result in much higher mortgage payments from 2009-2011. Roberts believes most of these people will find the new payments unaffordable and will likely end up in foreclosure. He says, “The foreclosure crisis is just beginning. First it was subprime, but now it is going to be middle-class Americans who lose their homes.”

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Jan 10th, 2009

Irvine, Calif., Jan. 10, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” identifies the root causes of the housing bubble as the following: “1. Separation of origination, servicing, and portfolio holding in the lending industry. 2. Innovation in structured finance and the expansion of the secondary mortgage market. 3 The lowering of lending standards and the growth of subprime lending. 4. Lower FED funds rates as an indirect and minor force.” He believes the combination of these factors inflated the housing bubble.

 

In the book, Roberts makes the case that housing prices went up because too much credit was made available. He notes, “Lenders encouraged borrowers to take out loans under unstable terms. When these borrowers began to default, the lenders stopped lending, and we had a severe credit crunch. The reduction in lending and the restriction of loan terms caused house prices to fall back to sustainable price levels.” He believes this sequence of events will repeat if the system does not change.

 

Roberts warns about government intervention in the financial markets, particularly the credit markets, “The Great Housing Bubble was not really about housing; it was about credit. Housing just happened to be the asset class into which this capital flowed. It could have been stocks or commodities just as easily, and if the government gets too aggressive in its actions to prevent a collapse in housing prices, the liquidity intended to prop up real estate prices will likely flow into some other asset class creating yet another asset price bubble.” Roberts wonders when the government will stop trying to manipulate financial markets, “We are on a path toward central planning and market control similar to the old Soviet Union. This isn’t the America I used to know.”

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Jan 3rd, 2009

Irvine, Calif., Jan. 3, 2009 – Lawrence Roberts, author of “The Great Housing Bubble,” illuminates some of the key beliefs of participants in the massive housing Ponzi Scheme that caused the deep economic recession of 2008 and 2009. He refers to these beliefs as a cultural pathology. According to Roberts, “There are certain beliefs if widely held and acted upon by a group of people leads inevitably to collective suffering and personal destruction. This is pathology.”

 

Roberts describes the idea of “appreciation is income” by comparing the actions of the rich versus the poor: “The rich view home price appreciation as adding to their net worth. Poor people view home price appreciation as income; free money for them to spend.” He notes that the rich did not spend their appreciation and did not lose their houses when prices fell; however, the poor did spend the appreciation and most often lost their houses in foreclosure.

 

Roberts illustrates the difference between rich and poor in their beliefs about savings and credit, “The rich will use credit sparingly and most often pay off any credit balances each month as the bill comes due. In contrast, the poor carry as much consumer debt as they can afford to service. Whenever they receive an increase in a credit line, they believe they have more money to spend, just like it was savings.” He contends this debt-service mindset fueled by artificially low interest rate offers created buyer demand that inflated the housing bubble.

 

Roberts opines, “There are a great many homeowners who live in big houses, and they believe that makes them rich. To them, the possession and use of an expensive house makes them wealthy even if they have no equity in the property. ” He further notes, “The rich buy less home than they can afford and work to pay off the debt in order to maximize their net worth. The poor stretch their finances to possess more home than they can afford with loan terms which never retire the debt, or in the case of negative amortization loans, actually increases their debt held against the property. ” Roberts contends this false illusion of wealth prompted many buyers to overextend themselves to buy properties they could not afford which ultimately lead to foreclosure.

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Dec 27th, 2008

Irvine, Calif., Dec. 27, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” details the calculation of the fundamental value of real estate. Roberts notes, “To identify a housing bubble requires a yardstick to measure prices against. Price-to-rent ratios and price-to-income ratios provide this basis.” In the book, he examines many variables that move prices and identifies the primary mechanisms of price movement as well as secondary price influences.

 

In a series of calculations using a technique known as discounted cashflow analysis, Roberts quantifies the investment premium buyers can pay above the fundamental value and still obtain a return on their investment. He observes, “During the bubble, people were paying a premium 100% higher than fundamental valuations in some markets. A rational premium is about 10% at best. The markets were clearly showing signs of irrational exuberance.” Some markets in California saw greater than 50% declines in home prices between 2006 and 2008.

 

Roberts comments that many people who thought they were investors were really speculators with an ill-defined exit strategy. In the book, he defines investors as people who acquire assets for its probable cashflow, whereas speculators are people who acquire assets because they believe future sales prices will be higher. Roberts opines, “Homeowners were behaving as speculators, but they believed they were investors because they intended to own the house indefinitely. The long period of ownership does not make them investors; it makes them speculators without a plan.” Many individual homeowners and institutional lenders lost a great deal of money in the deflation of the housing bubble.

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

 

FOR IMMEDIATE RELEASE - Dec 20th, 2008

Irvine, Calif., Dec. 20, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” provides valuable insight for those sellers who owe more than their house is worth. Foreclosures, short-sales, deed in lieu, and other real estate transactions where the debt is not paid in full have become very common with the deflation of the housing bubble.

 

Roberts notes that sellers have only four options: 1. The borrower can keep making the mortgage payments until prices go back up.  2 . The borrower can bring cash to the closing to pay off the portion of the mortgage not covered by the proceeds from the sale.  3. The borrower can try to convince the lender to agree to a short sale. A short sale is a closing where the lender accepts less than the full mortgage amount at the closing. 4. The borrower can simply stop making payments and allow the property to go to public auction in foreclosure. He further comments that both short sales and foreclosures have strongly negative impacts on credit scores and the availability of credit in the future.

 

Roberts also describes recourse versus non-recourse lending, judicial versus non-judicial foreclosure, and the tax implications of debt forgiveness. Roberts opines, “It is unfortunate that so many sellers find themselves in this position. They don’t have any good options. The challenge is to select the option that is least bad. I hope the information presented in the book helps underwater homeowners understand the decisions they face.”

 

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free eBook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

FOR IMMEDIATE RELEASE - Dec 12th, 2008

Irvine, Calif., Dec. 12, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” observes that “In a buyer’s market, the buyer has the power in a negotiation. Buyers should take advantage of this power and negotiate the lowest possible price. Since the price determines the loan amount and often the taxes on the property, the buyer benefits through lower interest costs and lower taxes by minimizing the purchase price.”

 

Roberts advises buyers to make their first offer their best offer. He says, “This is the most counter-intuitive part of buying in a buyer’s market. Ordinarily sellers, or more accurately the seller’s realtor, try to create a sense of urgency to buy the house.” He goes on to outline the procedure for buyers to pay the lowest possible price for real estate.

 

When asked about his motivation for writing “The Great Housing Bubble,” Roberts responded, “Sellers have the marketing machine of the National Association of Realtors to help them. Buyers have few sources of unbiased information to assist their decision. Part of the purpose of this writing is to educate both buyers and sellers on the realities of the residential real estate market.”

Roberts has not been popular with the National Association of Realtors since he suggested that realtors should be subject to oversight by the Securities and Exchange Commission regarding the false statements they routinely make concerning the investment potential of residential real estate.

About the Author, Publisher and Book

 

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog (http://www.irvinehousingblog.com/). From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

 

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

 

Purchase “The Great Housing Bubble,” at Amazon.com. Obtain free ebook here: =>

http://www.thegreathousingbubble.com/

 

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

 

###

 

FOR IMMEDIATE RELEASE - Nov 19th, 2008

Irvine, Calif., Nov. 19, 2008 – Bestselling author, Jim Randel, has this to say about “The Great Housing Bubble,” “A very well-written and thoughtful analysis of what went wrong in the housing world and how we can avoid this problem in the future.  Lawrence Roberts has a great understanding of the subject and does an excellent job communicating his ideas to the reader.

Jim Randal is the author of the bestselling book, “Confessions of a Real Estate Entrepreneur: What It Takes to Win in High-Stakes Commercial Real Estate,” and “The Skinny On: The Housing Crisis What Every Homeowner and Homebuyer NEEDS TO KNOW!!!

Monterey Cypress Publishing, a small press specializing in real estate and personal finance related books, audio books, and video presentations, has an exclusive agreement to publish the works of Lawrence Roberts. His first book, The Great Housing Bubble, details the causes of this historic crisis.

About the Author and Publisher

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog. From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

http://www.montereycypresspublishing.com/

http://www.thegreathousingbubble.com/

.(JavaScript must be enabled to view this email address)

http://www.irvinehousingblog.com/

 

###

 

FOR IMMEDIATE RELEASE - Oct 27th, 2008

Irvine, Calif., Oct. 27, 2008 – Lawrence Roberts, author of “The Great Housing Bubble proposes a series of changes to our current system of appraisal, lending and sales of residential real estate.

Roberts contends our system of property appraisal needs to be overhauled to rely on valuations based on a properties potential rental income. He notes that the current system using the comparative sales approach merely verifies and perpetuates irrational exuberance. Roberts believes this one change by itself would prevent future housing bubbles.

Roberts states that lending standards need to be tighter to ensure those who are loaned money to purchase real estate can comfortably afford the payments necessary to sustain ownership. He purports the problem with housing is not foreclosures but defaults because foreclosures are the end result of a problem that begins with defaults.

Roberts believes the documentation standards of residential loans needs to be improved with both parties having more stringent civil and criminal penalties for lending outside of reasonable standards or committing fraud or misrepresentation on a loan application. He argues that fraud and misrepresentation on both sides of the transaction created a lack of investor confidence that brought down the secondary mortgage market.

About the Author and Publisher

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog. From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

http://www.montereycypresspublishing.com/

http://www.thegreathousingbubble.com/

.(JavaScript must be enabled to view this email address)

http://www.irvinehousingblog.com/

 

###

FOR IMMEDIATE RELEASE - Oct 20th, 2008

Irvine, Calif., Oct. 20, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” believes the members of National Association of Realtors (NAR) should be subject to oversight by the Securities and Exchange Commission (SEC) due to the false statements they routinely make concerning the investment potential of residential real estate.

Roberts notes that financial services professionals are strictly regulated as to the representations they can make regarding the financial performance of certain investments by the SEC because of the practices of these professionals during the stock market bubble of the 1920s. He believes the activities of the National Association of Realtors should be similarly regulated since the false investment representations of the NAR contributed to the housing bubble.

Roberts says this would be easy to accomplish. The SEC needs merely to classify residential real estate as an investment, and the NAR would be under the jurisdiction of the SEC. Roberts believes that preventing the gross misrepresentations the NAR makes concerning the investment performance of residential real estate would help prevent future housing bubbles.

About the Author and Publisher

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog. From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

http://www.montereycypresspublishing.com/

http://www.thegreathousingbubble.com/

.(JavaScript must be enabled to view this email address)

http://www.irvinehousingblog.com/

 

###

FOR IMMEDIATE RELEASE - Oct 15th, 2008

Irvine, Calif., Oct. 15, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” claims the main problem with all bailout plans is the moral hazard they create. It is his opinion that those who did not participate in the bubble and instead behaved in a prudent manner would be penalized at the expense of those who were cavalier about risk. In one form or another either through free market impacts or direct subsidies from the government paid by tax dollars, these bailout plans all ask the cautious to support the reckless.

Roberts observes that many homeowners held out hope that if they could just keep current on their mortgage long enough, the government would come to their rescue in the form of a mandated bailout program. According to Roberts, part of this fantasy was not just that people could keep their homes, but that they could keep living their lifestyle as they did during the bubble. He notes that few borrowers seem to realize was any government bailout program would be designed to benefit the lenders by keeping borrowers in a perpetual state of indentured servitude, and with all their money going toward debt service payments, little was going to be left over for living a life.

Housing bailout proposals are part of the myriad of issues surrounding the housing bubble. Roberts discusses each of these issues in detail in the book, “The Great Housing Bubble.

About the Author

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog. From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

http://www.thegreathousingbubble.com/

.(JavaScript must be enabled to view this email address)

http://www.irvinehousingblog.com/

 

###

 

FOR IMMEDIATE RELEASE - Oct 13th, 2008

Irvine, Calif., Oct. 13, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” believes the members of National Association of Realtors (NAR) should be subject to oversight by the Securities and Exchange Commission (SEC) due to the false statements they routinely make concerning the investment potential of residential real estate. Financial services professionals are strictly regulated as to the representations they can make regarding the financial performance of certain investments by the SEC. Roberts believes their activities should be similarly regulated since the false investment representations of the NAR contributed to the housing bubble.

Roberts proposes a series of changes to our current system of appraisal, lending and sales of residential real estate. He contends our system of property appraisal needs to be overhauled to rely on valuations based on a properties potential rental income rather than merely verifying and perpetuating irrational exuberance by using the comparative sales approach. Lending standards need to be tighter to ensure those who are loaned money to purchase real estate can comfortably afford the payments necessary to sustain ownership. The documentation standards of residential loans needs to be improved with both parties having more stringent civil and criminal penalties for lending outside of reasonable standards or committing fraud or misrepresentation on a loan application.

About the Author and Publisher

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog. From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

http://www.montereycypresspublishing.com/

http://www.thegreathousingbubble.com/

.(JavaScript must be enabled to view this email address)

http://www.irvinehousingblog.com/

###

FOR IMMEDIATE RELEASE - Oct 9th, 2008

Irvine, Calif., Dec. 1, 2008 –  “The Great Housing Bubble: Why Did House Price Fall?” contends that a combination of loose lending standards and irrational exuberance on the part of borrowers created a “herd mentality” that drove prices beyond any reasonable valuation measure. The author provides detailed information on the phenomenon of irrational exuberance, the mechanics of lending, the proper valuation of residential real estate, the role of psychology in housing markets, predictions for how the bubble will deflate and so much more. Roberts believes the pain and anguish caused by the foreclosures and bankruptcies resulting from the deflation of the housing bubble was an avoidable occurrence – if the housing bubble had not been permitted to inflate.

He proposes a series of changes to our current system of appraisal, lending and sales of residential real estate. He contends our system of property appraisal needs to be overhauled to rely on valuations based on a properties potential rental income rather than merely verifying and perpetuating irrational exuberance by using the comparative sales approach. Lending standards need to be tighter to ensure those who are loaned money to purchase real estate can comfortably afford the payments necessary to sustain ownership. The documentation standards of residential loans needs to be improved with both parties having more stringent civil and criminal penalties for lending outside of reasonable standards or committing fraud or misrepresentation on a loan application.

Finally, Roberts believes realtors should be subject to oversight by the Securities and Exchange Commission regarding the false statements they routinely make concerning the investment potential of residential real estate.

About the Author and Publisher

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog. From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

http://www.montereycypresspublishing.com/

http://www.thegreathousingbubble.com/

.(JavaScript must be enabled to view this email address)

http://www.irvinehousingblog.com/

 

###

 

FOR IMMEDIATE RELEASE - Oct 9th, 2008

Irvine, Calif., Oct 9, 2008 –Monterey Cypress Publishing has contracted with CreateSpace.com, an Amazon.com subsidiary, and Lightning Source, an Ingram subsidiary, to print “The Great Housing Bubble.” “We are very pleased with these agreements,” says a representative at Monterey Cypress Publishing, “The production costs are low, the quality is high, and the service is excellent.”

The agreement with CreateSpace.com provides for distribution through Amazon.com. The agreement with Lightning Source provides wholesale distribution through Ingram. This puts “The Great Housing Bubble” on Barnes & Noble online, and it opens the bookstore market. “The agreement with Ingram/Lightning Source is particularly powerful,” says a representative at Monterey Cypress Publishing, “the Ingram distribution channel gets the book into bookstores and makes it available to other online retailers.”

Monterey Cypress Publishing, a small press specializing in real estate and personal finance related books, audio books, and video presentations, has an exclusive agreement to publish the works of Lawrence Roberts. His first book, The Great Housing Bubble, details the causes of this historic crisis.

About the Author and Publisher

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog. From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

http://www.montereycypresspublishing.com/

http://www.thegreathousingbubble.com/

.(JavaScript must be enabled to view this email address)

http://www.irvinehousingblog.com/

 

###

 

FOR IMMEDIATE RELEASE - May 15th, 2008

Irvine, Calif., May. 15, 2008 – Lawrence Roberts, author of “The Great Housing Bubble,” joins with Monterey Cypress Publishing in a long-term agreement to publish a series of books on the housing crisis. “I am very excited about this opportunity to work with a great publisher,” says Roberts, “and I look forward a successful ongoing relationship.”

In his first book, “The Great Housing Bubble,” Roberts contends that a combination of loose lending standards and irrational exuberance on the part of borrowers created a “herd mentality” that drove prices beyond any reasonable valuation measure. He provides detailed information on the phenomenon of irrational exuberance, the mechanics of lending, the proper valuation of residential real estate, the role of psychology in housing markets, predictions for how the bubble will deflate and more. Roberts believes the pain and anguish caused by the foreclosures and bankruptcies resulting from the deflation of the housing bubble was an avoidable occurrence – if the housing bubble had not been permitted to inflate.

Roberts proposes a series of changes to our current system of appraisal, lending and sales of residential real estate. He suggests realtors be subject to oversight by the Securities and Exchange Commission regarding the false statements they routinely make concerning the investment potential of residential real estate.

About the Author and Publisher

Lawrence Roberts, author of “The Great Housing Bubble,” is known as the Housing Bubble Cassandra. He publicly predicted the housing price crash as the primary writer for the Irvine Housing Blog. From his unique vantage point in Irvine, Calif. – the center of the subprime universe – Roberts carefully documents in his book the conditions and practices that inflated the largest real estate bubble in history. He holds a Master of Science in Land Development from Texas A&M University, and he consultants to the land development industry.

Monterey Cypress Publishing is a small press specializing in real estate and personal finance related books, audio books, and video presentations.

Contact:

Lawrence Roberts

Monterey Cypress Publishing

(949) 599-1250

.(JavaScript must be enabled to view this email address)

http://www.montereycypresspublishing.com/

http://www.thegreathousingbubble.com/

.(JavaScript must be enabled to view this email address)

http://www.irvinehousingblog.com/

 

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